Introduction to Medical Affairs - From Strategy to Execution Across the Product Lifecycle

Schedule of 'Mastering Medical Affairs - From Strategy to Execution Across the Product Lifecycle' (preliminary program)

On Monday 6 October:
8:30 - 9:00 Welcome coffee and registration
9:00 - 9:05 Introduction
9:05 - 10:15 Exploring the Belgian Healthcare Landscape: A Medical Affairs Compass by Laura Van Eeckhout (pharma.be),Erik Present (Head of Medical Affairs at Kintiga) and Vincent Seynhaeve (Medical Director at Pfizer)
10:15 - 10:45 The Central Role of Medical Affairs in Modern Healthcare by Maaike Addicks (Medical Affairs expert)
10:45 - 11:15 Coffee break
11:15 - 12:15 The Central Role of Medical Affairs in Modern Healthcare - part 2: strategic planning by Maaike Addicks (Medical Affairs expert)
12:15 - 13:15 Network lunch
13:15 - 16:00 The role of the Medical Affairs professional
  13:15-14:15 - Engagement and partnerships with Key Opinion Leaders (KOLs) and insights generation by Cédric Deracourt
  14:15-14:30 - Soft skills for Medical Affairs professionals by Caroline Van Den Eede
  14:30-15:00 - Coffee break
  15:00-15:30 - Internal stakeholder management by Ina Gesquière
  15:30-16:00 - Medical Advisory Boards: from planning to follow-up by Kristel Janssens
16:00 - 16:45 The future of the Medical Affairs Professional by Vincent Seynhaeve (Medical Director at Pfizer)
16:45 - 17:00 Closing session
  1. From 9:05 to 10:15

    Exploring the Belgian Healthcare Landscape: A Medical Affairs Compass by Laura Van Eeckhout (pharma.be),Erik Present (Head of Medical Affairs at Kintiga) and Vincent Seynhaeve (Medical Director at Pfizer)

    A complete overview will be given of the different stakeholders in the Belgian Healthcare landscape across the product life cycle.

  2. From 10:15 to 10:45

    The Central Role of Medical Affairs in Modern Healthcare by Maaike Addicks (Medical Affairs expert)

    We will set the scene for Medical Affairs' strategic importance, give an overview of Medical Affairs' evolution and its impact on healthcare outcomes and talk about the core competencies for Medical Affairs Professionals.

  3. From 11:15 to 12:15

    The Central Role of Medical Affairs in Modern Healthcare - part 2: strategic planning by Maaike Addicks (Medical Affairs expert)

    We will set the scene for Medical Affairs' strategic importance, give an overview of Medical Affairs' evolution and its impact on healthcare outcomes and talk about the core competencies for Medical Affairs Professionals.

  4. From 12:15 to 13:15

    Network lunch

    During lunch, you will have networking opportunities with Healixia’s medical affairs education group where experiences and best practices can be shared and discussed.

  5. From 13:15 to 16:00

    The role of the Medical Affairs professional

    During the afternoon, you will follow different interactive sessions about the activities and cross-functional collaborations that the Medical Affairs professional engages in, including where in the product life cycle (pre-launch, launch, post-launch) they are applied. Speakers are experienced Medical Affairs professionals.

  6. From 16:00 to 16:45

    The future of the Medical Affairs Professional by Vincent Seynhaeve (Medical Director at Pfizer)

    What does the future of Medical Affairs and the role you play as a professional look like? Get inspired!