Introduction to Medical Affairs - From Strategy to Execution Across the Product Lifecycle
Now open for registration - places are limited.
100% of participants would recommend this course to their colleagues!
This in-depth course is addressed to Medical Affairs Professionals with 0 to 3 years experience, or professionals outside Medical Affairs with interest in Medical Affairs.
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8:30 - 9:00
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Welcome coffee and registration
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9:00 - 9:05
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Introduction
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9:05 - 10:15
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Exploring the Belgian Healthcare Landscape: A Medical Affairs Compass by Laura Van Eeckhout (pharma.be),Erik Present (Head of Medical Affairs at Kintiga) and Vincent Seynhaeve (Medical Director at Pfizer)
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A complete overview will be given of the different stakeholders in the Belgian Healthcare landscape across the product life cycle.
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10:15 - 10:45
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The Central Role of Medical Affairs in Modern Healthcare by Maaike Addicks (Medical Affairs expert)
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We will set the scene for Medical Affairs' strategic importance, give an overview of Medical Affairs' evolution and its impact on healthcare outcomes and talk about the core competencies for Medical Affairs Professionals.
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10:45 - 11:15
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Coffee break
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11:15 - 12:15
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The Central Role of Medical Affairs in Modern Healthcare - part 2: strategic planning by Maaike Addicks (Medical Affairs expert)
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We will set the scene for Medical Affairs' strategic importance, give an overview of Medical Affairs' evolution and its impact on healthcare outcomes and talk about the core competencies for Medical Affairs Professionals.
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12:15 - 13:15
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Network lunch
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During lunch, you will have networking opportunities with Healixia’s medical affairs education group where experiences and best practices can be shared and discussed.
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13:15 - 16:00
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The role of the Medical Affairs professional
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During the afternoon, you will follow different interactive sessions about the activities and cross-functional collaborations that the Medical Affairs professional engages in, including where in the product life cycle (pre-launch, launch, post-launch) they are applied. Speakers are experienced Medical Affairs professionals.
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13:15-14:15 - Engagement and partnerships with Key Opinion Leaders (KOLs) and insights generation by Cédric Deracourt
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14:15-14:30 - Soft skills for Medical Affairs professionals by Caroline Van Den Eede
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14:30-15:00 - Coffee break
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15:00-15:30 - Internal stakeholder management by Ina Gesquière
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15:30-16:00 - Medical Advisory Boards: from planning to follow-up by Kristel Janssens
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16:00 - 16:45
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The future of the Medical Affairs Professional by Vincent Seynhaeve (Medical Director at Pfizer)
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What does the future of Medical Affairs and the role you play as a professional look like? Get inspired!
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16:45 - 17:00
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Closing session
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